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April 14, 2023

It’s reported that Bud Light’s embrace of “trans” social media influencer Dylan Muvaney (a male who claims to be a woman, and a particularly annoying one) has so repulsed their core customers and killed sales that Anheuser Busch has lost over $5 billion in market value in less than two weeks. The executives are probably drinking something stronger than Bud Light these days, as they attempt to do damage control and blame the Mulvaney decision on a woke marketing executive while claiming they weren’t informed.

But that doesn’t explain why this irritating social media figure is suddenly in everyone’s faces, signing deals to represent (and poison) 13 major brands, including such wildly inappropriate products as Nike sports bras.

Why are these companies risking the “Get woke, go broke” curse by alienating their customers when they see what it’s done to other companies already? Dana Kennedy at the New York Post argues that it’s because they have no choice. And once again, you can find George Soros lurking somewhere behind it.

In a stealth attempt to bring to America communist China’s “social credit system” that polices the speech and behavior of all citizens, these companies are being forced to kowtow to the woke mob out of fear of getting a low “Corporate Equality Index” (CEI) score. That’s the wokeness report card handed out by the Human Rights Campaign, the largest LGBTQ+ political lobbying group in the world, whose funding includes (surprise!) millions of dollars from Soros’ wildly misnamed Open Society Foundation. As noted, the HRC is run by a former campaign organizer for Barack Obama.

The HRC judges these companies on “Workforce Protections,” “Inclusive Benefits,” “Supporting an Inclusive Culture,” “Corporate Social Responsibility and Responsible Citizenship.” And as one political podcaster put it, they enforce those vague leftist buzzwords “like an extortion racket, like the Mafia.” They send a list of demands, and if companies don’t comply, their CEI score goes down. If that happens, giant capital funds like Blackrock that are all-in, as is President Biden, on the woke ESG push, can make it very hard for them to do business. They’re caught between the rock of threats from Blackrock, and the hard place of alienating their customers.

So if you’re furious over corporations trying to force this woke garbage down our throats like a warm Bud Light, bear in mind that it might not be entirely the fault of incompetent CEOs who don’t understand how capitalism works. It might be due to the opposite of free market capitalism, and it will likely take electing people who will bust the woke trusts to stop it.

In the meantime, even if you don’t feel sorry for the suits at Bud Light, please don’t hold it against the Clydesdales.

Related: Greg Gutfeld’s sidekick Tyrus made a great point about the Dylan Mulvaney backlash last night. Tyrus is black, and he said he has no issue with “trans” people who just want to live their lives, and he’d have a beer with Caitlin Jenner anytime. But what upset him about this is that Mulvaney is making a public spectacle of acting like an insulting caricature of a ditzy little girl. It’s what some critics call “woman-face,” and Tyrus compared it to someone putting on blackface and claiming to speak for black people.

And here’s what Caitlyn Jenner tweeted about Mulvaney being signed by Nike to endorse sports bras, a product he has no use for (can’t wait to hear the accusations of Caitlyn Jenner being a transphobe):

"As someone that grew up in awe of what Phil Knight did, it is a shame to see such an iconic American company go so woke! We can be inclusive but not at the expense of the mass majority of people, and have some decency while being inclusive. This is an outrage.

EQUALITY > INCLUSIVITY (STOP TRYING TO ERASE WOMEN). The differences between men and women are real and are a good thing! It doesn’t make trans ppl a bad thing, either. Why is it so black and white with the RADICAL RAINBOW MAFIA?!"

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