It seems so long ago (a few weeks, which in 24/7 news cycle time is about 10 years) that the new book about Supreme Court Justice Brett Kavanaugh by a couple of New York Times writers came out and was allegedly going to include bombshell new evidence to impeach Kavanaugh for being a drooling sexual predator (in high school or college or somewhere in there, the dates are always fuzzy.) But have you noticed that nobody seems to know how to build a bombshell anymore? They always start to detonate prematurely, then fizzle and fall apart. That’s what happened with the Times’ Kavanaugh smear job, as the paper oversold its “revelations,” which largely amounted to hearsay from a Clinton insider and an alleged victim who couldn’t even recall how she was supposedly victimized.
So, did the public buy any of this? The answer is “No, literally.”
After two weeks on the market, the expected bestseller, “The Education of Brett Kavanaugh: An Investigation,” has sold approximately 3,120 copies and at last check, was ranked at #7,238 on Amazon’s sales chart. Even granting a generous figure of maybe 4,000 e-books sold, the Washington Examiner calls that “one of the most epic bombs in political publishing over the past decade.” Well, they did tell us it would be a bombshell.
My theory is that the book had bad timing. Why pay good money for a load of hooey concocted to justify a politically-motivated impeachment push when most media outlets are spewing the same thing for free?
Of course, you could argue that Americans are simply over the Kavanaugh story and don’t want to hear any more about it, but then how can you explain that Mollie Hemingway and Carrie Severino’s accurate book on the Kavanaugh hearings, “Justice On Trial,” has sold over 100,000 copies so far? Maybe they’re just “over” being lied to on this subject.